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What are Google up to at WTF?

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WTF2017-logo-final.jpgAs our WTF event at the Ageas Bowl on Wednesday 10th May isn't far away now, we wanted to give you a little snippet about the Google talks... 
Stephen Power (Agency Development Manager) at Google will be doing a talk to all delegates on 'The World of YouTube and the Google Display network - which is an overview of how YouTube and Display advertising works, what's on offer in terms of audience targeting, and what businesses use these forms of advertising for. And showcasing some great examples of when they're used to great success and going through the latest features.
Then Niall Dennehy (Agency Account Strategist) at Google is talking about 'We don't go online, we live online' - which explores search trends in an age of complexity. Consumer behaviour is evolving and we must adapt. There is no such thing as an "online session" anymore, we are constantly connected. Those are all moments where you could potentially interact with your target audience. But how do you know which moments are the right moments for your brand?
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 Click here for WTF tickets

Topics: Company News


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